Andertons TV Awards: 2025 Winners Announced!

• Electric Guitar/Range of the Year
• Acoustic Guitar/Product of the Year
• Bass Guitar/Product of the Year
• Effects Pedal of the Year
• Multi-FX Pedal/Product of the Year
• Amplifier of the Year
• Guitar Innovation of the Year

2025 has been packed with incredible guitar, amp and pedal launches. So, we thought we’d celebrate with our very own Andertons TV Awards! It’s the perfect way to wrap up an awesome year of releases before we turn our attention to NAMM 2026.

The Andertons video, buying and marketing teams all played a part in shortlisting the coolest products. But instead of us lot picking the winners, we wanted to keep things fair (and way more fun) by letting you — our amazing global audience of musicians — decide.

Over just a few days in mid-December, the votes came flooding in. And now, you can scroll down to see all the victors. Or join Lee and Pete as they reveal the year’s best gear in a show with production values the Oscars can only dream of…

Electric Guitar/Range of the Year

Winner: Fender American Ultra Luxe Vintage Series

We’re kicking things off with the big one. ‘Electric Guitar/Range of the Year’ went to Fender’s American Ultra Luxe Vintage Series, which launched in August to rave reviews. These guitars have a winning formula — blending vintage mojo with the feel and features you’d expect from premium, contemporary instruments.

They’re essentially ‘50s and ‘60s-inspired Strats and Teles with aged ‘Heirloom’ nitro lacquer finishes that capture the look of well-loved, decades-old guitars (serious Custom Shop vibes). They also come fitted with era-accurate Fender Pure Vintage pickups for classic tone. But here’s the modern twist. They’ve got clever S-1 switches which unlock more sounds, plus treble bleed circuits that keep your highs sparkling at any volume.

And there’s more. American Ultra Luxe Vintage models boast tapered neck heels for easy upper-fret access, rolled fingerboard edges for silky-smooth playability, plus glow-in-the-dark side dots to keep you locked in on dark stages. Top it all off with durable stainless steel frets, and you’ve got a series that truly lives up to its name!

Want the full story? Discover all the details in our deep-dive blog: Fender American Ultra Luxe Vintage Series: Is Vintage the New Modern?

Electric Guitar Nominees:

• Fender American Ultra Luxe Vintage Series [WINNER]
• Fender Standard Series
• Jackson Pro Series Lee Malia Signature LM-87
• PRS SE Chleo Herman Li Signature
• Divitone MF Studio Smart Modelling Guitars
• PRS SE NF 53 Guitars
• Strandberg Boden Original N2
• Gibson Noel Gallagher Signature Les Paul Standard
• Sire Larry Carlton New Gen Guitars
• Gretsch Electromatic CVT Double-Cut

Shop All 2025 Electric Guitar Nominees

Acoustic Guitar/Product of the Year

Winner: Epiphone Inspired by Gibson Custom Acoustics

Most of the strummers in our poll crowned Epiphone’s Inspired by Gibson Custom Acoustics as their top pick. These stunning instruments take their cues from legendary Gibson designs and benefit from input by Gibson’s prestigious Custom Shop. They sure know how to build a guitar! But don’t mistake these for your run-of-the-mill affordable Epiphone acoustics — they’re packed with premium features that’ll make any guitar aficionado sit up and take notice.

They’ve got all-solid wood constructions for excellent resonance, thermally-aged (torrefied) tops for that vintage warmth, plus the iconic Gibson-style ‘open book’ headstock. Every model comes with the brilliant LR Baggs’ VTC pickup system too, so they deliver a rich and natural acoustic tone when amplified on-stage or recorded direct. Lee and Pete were blown away when they put them through their paces this summer:

Acoustic Guitar Nominees:

• Epiphone Inspired by Gibson Custom Acoustics [WINNER]
• Taylor Jacob Collier 5-String Acoustic
• Cort Earth GO Travel Electro Acoustic
• Fender Acoustasonic Standard Series
• ToneWoodAmp2 Acoustic FX Device
• Taylor Gold Label Collection
• Martin 000-42EC 30th Anniversary Eric Clapton Signature

Shop All 2025 Acoustic Guitar Nominees

Bass Guitar/Product of the Year

Winner: Fender American Professional Classic Mustang Bass

It’s another win for the folks at Fender, with their mighty fine American Pro Classic Mustang Bass taking home the award for ‘Bass Guitar of the Year’. And it’s easy to see why. That iconic offset shape just oozes cool, while the short 30″ scale makes this 4-string a real joy to play. But what makes it so special is how Fender’s managed to strike the perfect balance between vintage charm and modern performance. We’re seeing a trend, here.

At its core, you’ll find a Coastline ’70 Mustang Bass pickup that’s retro at heart but slightly overwound for extra punch and focus. There’s also a unique Greasebucket Tone System that lets you shape the high frequencies without muddying up the lows. Plus, a Modern “C” neck with a silky-smooth satin finish and medium jumbo frets for a fast, controlled feel. You’ve got three rad finishes to pick from too…

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Bass Guitar Nominees:

• Sterling by Music Man Bongo Bass
• Sire Marcus Miller M6 Headless Basses
• Epiphone Mike Dirnt Signature Grabber G-3 Bass
• HILS HZB4 Headless Bass
• Fender American Professional Classic Mustang Bass [WINNER]
• Origin Effects BassRig Fifteen Amp Sim & DI Pedal
• Darkglass Anagram Bass Workstation
• Laney Digbeth Foundry Series Bass Amps

Shop All 2025 Bass Guitar Nominees

Effects Pedal of the Year

Winner: Tone King Imperial Tube Preamp Pedal

Plenty of amazing new guitar pedals launched in 2025, but the Tone King Imperial Tube Preamp Pedal was a standout from day one. Why? Because it distils the soul of Tone King’s legendary Imperial MKII amp into a compact, two-channel stompbox that can easily live on your pedalboard — serving up ’50s Tweed, ’60s Blackface and vintage Brit rock tones all at your feet.

In an era where more guitarists are going “ampless,” the Imperial’s a dream come true (even for die-hard traditionalists). Running three 12AX7 tubes at high voltage, it delivers authentic valve amp tone and that magical interaction with your pickups and pedals. Add a low-latency IR loader, stereo outputs and MIDI, and you’ve got a powerhouse ready for the stage or studio. No wonder it’s been one of our best-sellers this year!

Effects Pedal Nominees:

• Strymon EC-1 Single Head Tape Delay Pedal
• Tone King Imperial Tube Preamp Pedal [WINNER]
• MXR X100 Rockman Pedal
• Boss XS-100 Poly Shifter Pedal
• Boss XS-1 Poly Shifter Pedal
• Marshall Amp Series Drive Pedals
• Mooer GL100 Looper Pedal
• JHS Pedals 424 Gain Stage Preamp Pedal
• Behringer BM Series Pedals

Shop All 2025 Effects Pedal Nominees

Multi-FX Pedal/Product of the Year

Winner: Valeton GP-5 Multi-FX, Amp & IR Loader Pedal

No surprises here either, considering the Valeton GP-5 is basically a full guitar rig you can slip into your pocket! It boasts HD amp modelling tech that nails the sound of some of the world’s most iconic amplifiers, with over 100 built-in effects to play with. There’s even a companion Valeton Suite app, for easy tone tweaking right from your phone.

Recording direct to your PC is a doddle too, thanks to USB connectivity that eliminates the need for an external audio interface. And if you’ve got a few favourite third-party cab IRs, you can load in up to 20 of ‘em. All that versatility for around £65 — it’s seriously impressive.

Multi-FX Nominees:

• Valeton GP-5 Multi-FX, Amp & IR Loader Pedal [WINNER]
• Valeton GP-50 Multi-FX, Amp Modeller & IR Loader Pedal
• Line 6 Helix Stadium Floor Amp & FX Processor
• Line 6 Helix Stadium Floor XL Amp & FX Processor
• Mooer GS1000 Multi FX Guitar Pedal
• Boss PX-1 Plugout FX Multi-FX Pedal
• Polyend Mess Step-Sequencing Multi-FX Pedal
• IK Multimedia TONEX Plug Portable Headphone Amp
• Positive Grid Spark NEO Core Headphone Amp
• Blackstar Beam Solo Headphone Amp
• Neural DSP Quad Cortex (Firmware CorOS 3.3.0 Update)

Shop All 2025 Multi-FX Nominees

Amplifier of the Year

Winner: Victory Lunchbox Range

It’s victory for Victory Amplifiers. Despite some tough competition, their lunchbox range struck a chord with voters. Our marketing team were convinced the Peavey Josh Homme combo would take the crown (big QOTSA fans over here), so it’ll be drinks on them at the next staff party!

Victory produce some of the UK’s most popular full-fat valve amps, but they’re just as renowned for their compact lunchbox amps that don’t compromise on tone. 2025 saw some insane additions to their lunchbox line-up, from the Deputy 25W head to the V40 Duchess MKII. And let’s not forget the lunchbox cabs, built to match their respective heads in both looks and voice.

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Amplifier Nominees:

• Synergy 20IR All-Tube Modular Amp Head
• Marshall Modified Series Amp Heads
• Orange Baby 100 Amp Heads
• Bad Cat Era 30 Amp Heads
• Peavey Decade Too Josh Homme Signature Amp Combo
• Lava Music Studio Digital Modelling Amplifier
• Blackstar ID:X Amp Combos
• Victory Lunchbox Range [WINNER]

Shop All 2025 Amplifier Nominees

Guitar Innovation of the Year

Winner: Valeton GP-5 Multi-FX, Amp & IR Loader Pedal

The GP-5’s so good, it scooped up two Andertons TV Awards! No big shock there — this small but mighty pedal packs a ton of features, so it was always going to be a strong contender. And it’s boundary-pushing gear like this that always gets us most excited.

If you’re loving the GP-5, you’ll want to check out its bigger brother: the brand-new Valeton GP-50. It takes everything great about the GP-5 and adds dual footswitches, a built-in looper, expanded I/O, extra knobs and a larger display — giving you even more flexibility and control. The best part? It’s still super affordable at around £109.

If you want to find out more about the GP-50, check out our comparison blog: Valeton GP-50 vs. GP-5: Which Should You Buy?

Innovation Nominees:

• Synergy 20IR All-Tube Modular Amp Head
• Cort Earth GO Travel Electro Acoustic
• Darkglass Anagram Bass Workstation
• Lava Music Studio Digital Modelling Amplifier
• Valeton GP-5 Multi-FX, Amp & IR Loader Pedal [WINNER]
• ToneWoodAmp2 Acoustic FX Device
• PRS SE Chleo Herman Li Signature

Shop All 2025 Innovation Nominees

Andertons TV Awards 2025 Winners!

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